Right of Publicity

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An International Drama Over the Maradona Heir’s Right to Use Their Dad’s Name

The heirs of Argentinian soccer super star, Diego Maradona, as well as a John Doe identified only by an IP address, have been sued for trademark infringement based on their use of the name “Maradona.” The suit was filed on January 13, 2022, and is just another episode in an ongoing struggle over the rights … Continue Reading

Speaking from the Grave: Postmortem Rights of Publicity for the Deceased

We reported in the past on the right of publicity in the context of tweeting or posting in social media about celebrities without their permission.  As we are approaching Halloween, we thought it might be an opportune time to continue this series and report on the postmortem right of publicity for the deceased.  Most companies … Continue Reading

Celebrity Tweets Can Cost You Millions

With 255 million monthly active Twitter users and more than 1 billion active Facebook users, social media platforms are powerful tools for companies to build relationships with their consumers and share information about their products.  Although social media offers companies a wide variety of opportunities to engage consumers, such as through conducting online promotions or … Continue Reading
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